We are seeking a detail-oriented and proactive Brand Coordinator to support the execution of brand strategies and marketing initiatives. This role works closely with cross-functional teams to ensure brand consistency across all channels and touchpoints. The ideal candidate is organized, creative, and passionate about building strong brand experiences.
Job Summary
- Type: full-time
- Location: Georgetown
- Category: Marketing
- Closing Date: 2026-08-17
Key Responsibilities
- Support the implementation of brand strategies and campaigns across digital, print, and in-store channels
- Coordinate marketing materials to ensure brand consistency and alignment with guidelines
- Assist in managing content calendars and campaign timelines
- Collaborate with creative, digital, and sales teams to execute marketing initiatives
- Help maintain and update brand guidelines and asset libraries
- Track campaign performance and assist in preparing performance reports
- Coordinate with external vendors, agencies, and partners when needed
- Conduct competitive research and market analysis to identify trends and insights
- Support event planning and brand activations
- Ensure all communications align with brand voice and visual identity
Requirements
- Minimum 5 CXC subjects including English and Mathematics
- 1-3 years of experience in marketing, brand, or communications roles
- Strong organizational and project coordination skills
- Excellent written and verbal communication skills
- Basic understanding of brand management and marketing principles
- Experience with marketing tools (e.g., CRM systems, social media platforms, project management tools)
- Proficiency in Microsoft Office and/or Google Workspace
- Ability to manage multiple projects and deadlines
How to Apply
Apply by email: [email protected]
About the Company
Business Intelligence Group of Consultants (BIGC) is a leading advisory firm operating in Guyana, dedicated to providing advanced strategic and analytical services. The company specializes in delivering comprehensive business intelligence, data analytics, market research, and strategic planning solutions tailored for the Guyanese market. BIGC frequently collaborates with both government agencies, such as the Guyana Geology and Mines Commission, and private sector entities, including the Guyana Manufacturing and Services Association. Through its specialized training programs and consulting expertise, BIGC empowers organizations across Guyana to make informed decisions, enhance operational efficiency, and drive sustainable growth in a dynamic economic landscape.
Driving data-driven growth and strategic innovation for Guyana.
Frequently Asked Questions
What qualifications and experience are typically required for a Brand Coordinator position in Guyana, especially within a consulting firm?
Generally, employers seek a Bachelor's degree in Marketing, Communications, or Business Administration. Relevant experience in brand management, digital marketing, or advertising is often highly valued, with some roles preferring prior exposure to data-driven marketing or client service. Strong communication and analytical skills are also crucial.
What are the common day-to-day responsibilities of a Brand Coordinator within a Business Intelligence Group of Consultants?
You would typically assist in developing and implementing brand strategies, ensuring consistent brand messaging across all channels. This involves collaborating with consultants on client projects, creating marketing materials, managing social media, and analyzing brand performance data to support strategic recommendations. You'll also help monitor market trends relevant to brand positioning.
What is the typical work culture and expectation for a Brand Coordinator in a consulting environment in Guyana?
The culture often emphasizes professionalism, collaboration, and a results-driven approach, especially when working on client projects with tight deadlines. Punctuality, a strong work ethic, and adaptability to evolving project needs are highly valued in Guyanese professional settings. Expect to work closely with various internal teams and potentially external clients.
What are the realistic career progression or growth paths for a Brand Coordinator in Guyana within a consulting group?
Successful Brand Coordinators often advance to roles such as Marketing Manager, Brand Manager, or even specialized Marketing Consultant positions within the firm. Gaining expertise in data analysis, strategic marketing, and client management can open doors to senior leadership roles or more direct client-facing consulting opportunities. Continuous learning and performance are key drivers for growth.
What typical benefits, such as leave, medical aid, or pension, can a Brand Coordinator expect in Guyana?
Most professional roles in Guyana offer statutory benefits including annual vacation leave, sick leave, and maternity/paternity leave. Some employers, especially larger firms or consulting groups, may also provide additional benefits like medical aid, life insurance, or contribute to a pension scheme as part of their comprehensive compensation package. Specific benefits vary by employer policy.
How should I best apply for this role in Guyana, and what qualities do employers specifically look for in Brand Coordinator candidates?
Tailor your resume and cover letter to highlight your marketing skills, analytical abilities, and any experience with data-driven initiatives or project management. Guyanese employers appreciate candidates who demonstrate initiative, strong communication skills, a proactive attitude, and a clear understanding of the local market landscape. Showcase your ability to work collaboratively and adapt to dynamic environments.